“There is your audience. There is the language. There are the words that they use.” – Eugene Schwartz Copywriting is one of the most underrated topics in Marketing. I see so many marketing conversations around the data, the advertising, and the design… but if you don’t have content that connects...

To all those impulse buyers out there: Instagram Checkout is here and now available to all eligible businesses, creators, and artists in the USA! With users now able to buy items directly from the app, Instagram will become the home of discovery purchases. We can all admit to scrolling through...

The average time spent on a website is approximately less than 15 seconds – and that’s how long you have to capture someone’s attention on your website. Giving the user what they want, even before they realize it, can help eliminate the need for extra searches, as well as give...

Facebook is about community (according to Facebook). A place where people, brands and businesses connect with one another. It’s living up to that mission now more than ever and this week Facebook released a big update to expand its reach even further by launching Facebook Shops! Facebook Shops allows small...

Watch the video above or view the slides below for quick tips!