As business owners, we can spend a lot of time creating a stellar website, but the product page can seem like an afterthought. “Does it allow people to buy the product?” And then we move on to focus on everything else. But the moment when someone is presented with the...
“There is your audience. There is the language. There are the words that they use.” – Eugene Schwartz Copywriting is one of the most underrated topics in Marketing. I see so many marketing conversations around the data, the advertising, and the design… but if you don’t have content that connects...
To all those impulse buyers out there: Instagram Checkout is here and now available to all eligible businesses, creators, and artists in the USA! With users now able to buy items directly from the app, Instagram will become the home of discovery purchases. We can all admit to scrolling through...
The average time spent on a website is approximately less than 15 seconds – and that’s how long you have to capture someone’s attention on your website. Giving the user what they want, even before they realize it, can help eliminate the need for extra searches, as well as give...
Facebook is about community (according to Facebook). A place where people, brands and businesses connect with one another. It’s living up to that mission now more than ever and this week Facebook released a big update to expand its reach even further by launching Facebook Shops! Facebook Shops allows small...
Watch the video above or view the slides below for quick tips!
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While you want to maintain your individuality when it comes to designing your website, it’s also important to stay up to date on the latest trends. “Keeping up with the Joneses” can ensure that your site is user-friendly, visually appealing, and accomplishes your goals. As we get ready to welcome...
This article was originally published on wpmudev.org and written by Jenni McKinnon & Rick Crawshaw on October 20, 2019 Integrating social media with your site is an important way to help spread the word about what you have to offer, whether you run a basic blog or a corporate multinational. There are...
You can, but it’s not for everyone. There are plenty of tools and website builders that make it easier than ever to build your own website. Sometimes these tools can be limiting, but they are also really helpful in getting your name out there when you don’t have a big...
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