In January 2026, Google Search Console recorded 11,135 clicks from 1,943,264 impressions, with a 0.57% CTR and an average position of 7.99. Overall visibility was strong at the query and page level, while engagement (CTR) indicates meaningful headroom to improve click-through from existing rankings. Off-site authority signals in Ahrefs were modest, with a Domain Rating of 15 supported by 218 backlinks across 86 pages.
Key Takeaways
- Impression volume was high and average position sat on the first page overall (7.99), suggesting broad search visibility across many queries.
- CTR was relatively low at 0.57% despite strong aggregate positioning, indicating that snippet competitiveness may be a limiting factor for non-branded terms.
- Clicks appear concentrated around “Fit Bagel” branded/product queries, where rankings and CTR are notably strong compared to the broader query set.
- Page performance is also concentrated, led by /collections/the-fit-bagel (1,064 clicks), with a small set of other product and content pages contributing a large share of total clicks.
- Rank tracking coverage was not usable for January because that data is still populating in this new report type.
Keyword Notes
Clicks are led by “Fit Bagel” terms (e.g., “the fit bagel” at 565 clicks and “fit bagel” at 291 clicks), which also show very strong average positions (around 1.2–1.4) and high CTR (roughly 21–24%), indicating performance is concentrated in a small cluster of branded/product queries. At the same time, several broader queries generate meaningful impressions but much lower CTR (for example, “lean cuisine meals” with 12,499 impressions and a 0.28% CTR, and “sysco foods” with 3,888 impressions and a 0.23% CTR), suggesting the query mix includes both highly efficient top-ranked terms and lower-engagement visibility where snippet messaging may have more impact.
Next Actions
- Run title/meta description tests on high-impression, lower-CTR pages to improve click-through from existing visibility, prioritizing pages that consistently surface for broader queries.
- Strengthen internal linking from the highest-click pages (especially /collections/the-fit-bagel) to closely related product/content URLs to better distribute engagement beyond the current top pages.
- Segment Search Console queries into themes (e.g., Fit Bagel vs. other product/brand terms) and identify themes where average position is already strong but CTR lags, then test snippet messaging tailored to those groups.
- Validate rank tracking setup (keywords, location/device settings, and indexability) to reduce “not found” results and support cleaner month-to-month movement reporting.