Website Project

June 16, 2021

Prepared for

Kerry Harling
The Holistic Highway, LLC


We Create Connections Through Stories

Red Clay Creative has a passion for creative branding. We are a local firm in the Washington DC area working with a variety of businesses and non-profits. We help share your story through powerful branding that builds trust and engagement with your audiences.

Thank you for the opportunity

We appreciate the opportunity to submit a proposal for The Holistic Highway. In addition to this sounding like a fun project, at an inflection point for your company, we love your mission of helping people improve their health through personalized data and ayurvedic teachings.

If you have any questions about the proposal, please don’t hesitate to let us know. We are pleased to be considered and look forward to helping out.

Troy Riemer

Project Schedule

We believe in starting with research and focusing on the design of the website. We put a lot of energy into the design to prevent surprises during the development process. We start by creating a fully interactive mockup of the website that you can navigate through. During this process, we always design with mobile in mind. Once you approve the mockup we start development. This will lead into a series of reviews and revisions to ensure the highest quality website for all sizes and devices.

After all this we publish your site!

We expect the timeline of this project to be roughly 12 weeks.

This project will be complete once your site is published online.


Red Clay Creative will help The Holistic Highway redesign your website with a clean and modern look (with as the main inspiration). This will include building upon the tools you already have in place (like Ontraport) and finding ways to streamline the website’s functionality. The website will be the foundation of your brand and showcase your dedication to helping people overcome their health challenges. We will design an intuitive user experience that impresses visitors and gives users the information they need. This estimate includes consultations, design mockups, development, and testing.


Custom Website Package – $6,000 $5,000

This includes a fully responsive website for desktop and mobile with interactive animations. We will use your current website as the foundation and build upon that. The website will be unique to your brand and be built around your customer’s experience. Written copy and content are provided by you for the website. All of our websites allow you to make changes and updates easily in the future. The website will be deemed complete upon publication. Key pages we expect for this project include:

  • Home
  • About Us
  • Services
  • Quiz Pages
  • The Shop
  • The Blog
  • Membership Area

Website Maintenance Package – $25/mo. or $275/yr.

This maintenance plan gives your site dedicated hosting (with up to 20,000 monthly visitors), nightly backups, updates, and security protection. This includes website hosting, customer support, website backups, website updates, plugin updates, domain renewal, SSL certificate, and active malware protection. After website publication, new website features or adjustments are billed at an hourly rate of $100/hr. on an as-needed basis.

What other clients are saying

Red Clay Creative is like no other web design company I’ve worked with. They’re easy to communicate with, will answer questions night and day, and they put themselves in the customers shoes. Red Clay will take the time to understand crucial details of the particular industry you are working in. You have a partner on your side.

I would recommend Red Clay Creative’s services for anyone looking to build a website or graphics.

Chris Voudris | Vapor Haus

Red Clay Creative is like no other design company I’ve worked with. Red Clay Creative’s work on our website has taken it to a new level in terms of its branding and content, as well as our reach out into the world. They approach all they do with a strong eye to design and to marketing effectiveness. They are always bringing new ideas to us and are extremely responsive in implementing them.

Diane Coburn Bruning | Chamber Dance Project

Red Clay Creative was easy and fun to work with and delivered value above and beyond what they were contracted to do. Their communication and responsiveness were excellent. They understood my business problems and offered solutions and in many different instances went out of their way to over-deliver on the project. I consider them a trusted member of my virtual team.

Philip Pfeifer | Pfeifer Sales Academy

Some of our recent work

Click any of the images to view.

Payment Schedule

Payments for this project will be made in 3 equal payments: before the project starts, once the mockup is approved, and once the project is complete. Invoices will be sent through PayPal, but you do not need a PayPal account to make payments. You can also pay by check, mailed to Red Clay Creative, 1765 Greensboro Station Place, 9th Floor, McLean, VA 22102. Work will begin once the first payment is received.

Prices are subject to variation if this proposal is not signed within a 30-day period from the date of this document. If the scope of the project is different from this estimate, the project price could be adjusted accordingly.


By signing this agreement, The Holistic Highway, or the representative of, understands the Terms & Conditions and acknowledges all agreements, and has read and reviewed all applicable documents regarding this project.

Fill in the fields below and a PDF copy of this agreement will be emailed to you.